How Brands Blow
Giles Edwards
Strategic Marketing Management in Asia
Syed Saad Andaleeb
The Marketing of Debt
John Dinsmore
Market Grooming
Sumesh Dadwal
Ogilvy on Advertising
David Ogilvy
Why Does the Pedlar Sing?
Paul Feldwick
Understanding Digital Marketing
Damian Ryan
The Anatomy of Humbug
Paul Feldwick
Creative Superpowers
Laura Jordan Bambach
Leads Machine
Francis Rodino
Drunk Tank Pink
Adam Alter
Instagram Marketing
Matt Golden
The New Rules of the Road
Dan Kahn
From Out of the Smokies
Charlie Tombras
Publicity To the Rescue
Susan C Daffron
Global Marketing & Advertising
Marieke K. de Mooij
Advertising in the Digital Age
Sevil Yesiloglu
