How To Get To Great Ideas
Dave Birss
Predatory Thinking
Dave Trott
How To Get To Great Ideas
Dave Birss
The Luxury Strategy
Jean-Noël Kapferer
Trusted Advertising
Matt Bourn
Using Creativity and Data in Marketing
Tom Ollerton
Sustainable Advertising
Matt Bourn
The Complete Copywriter
Alan Barker
Marketing Communications
P. R. Smith
Brand Storytelling
Miri Rodriguez
A Marketer's Guide To Digital Advertising
Shailin Dhar
Integrated Advertising, Promotion, and Marketing Communications
Kenneth E. Clow
Key Marketing Metrics
Paul W. Farris
Marketing Communications in Tourism and Hospitality
Scott McCabe
Marketing Communications in Tourism and Hospitality
Scott McCabe
The Dark Side of Marketing Communications
Tim Hill
Film Marketing
Finola Kerrigan
Primal Marketing
Michael Nicholson
News, Inc
David Oakey Dowling